Norris Utilities

Norris Utilities®

A Legacy of Commitment®

HubSpot CRM Setup Guide

Configure Your Customer Relationship Management System

Why HubSpot?

HubSpot's free CRM gives us a centralized place to track customer relationships, deals, and communications. This guide walks you through creating your account, importing our existing contacts, connecting Gmail, and setting up deal pipelines.

497
Customer contacts ready to import
data/contacts_hubspot_import.csv

1 Create Your Free HubSpot Account

Go to HubSpot Signup

Visit app.hubspot.com/signup-hubspot/crm

Sign Up with Google

Click "Sign up with Google" and use your Norris Utilities Gmail account. This makes Gmail integration seamless.

Complete Company Info

Company: Norris Utilities | Industry: Utilities/Energy | Size: 1-10

Skip Optional Steps

HubSpot will offer tours and upsells. Click "Skip" or "Maybe later" to get to the dashboard quickly.

Checkpoint: You should now see the HubSpot dashboard with "Contacts", "Companies", "Deals", and "Tasks" in the left sidebar.

2 Import 497 Contacts

About the Import File

We've prepared a CSV file with all customer contacts. The file is located at:

data/contacts_hubspot_import.csv

Columns: First Name, Last Name, Company, Email, Phone

Download the Contact File

Download the CSV from the repo: contacts_hubspot_import.csv

Navigate to Import

In HubSpot, go to Contacts (left menu) → Click Import button (top right)

Select Import Type

Choose "Start an import" → "File from computer" → "One file" → "One object" → "Contacts"

Upload the CSV

Drag and drop or browse to select contacts_hubspot_import.csv

Map Columns

HubSpot will auto-detect most fields. Verify the mapping:

  • First Name → First name
  • Last Name → Last name
  • Company → Company name
  • Email → Email
  • Phone → Phone number

Complete Import

Review the summary showing 497 contacts, then click "Finish import". The process takes 1-2 minutes.

Checkpoint: Go to Contacts and verify you see 497 contacts listed. Use the search to find a few known customers.

3 Connect Gmail

Why Connect Gmail?

Gmail integration automatically logs email conversations with contacts, making it easy to see the full history of customer communication without manual data entry.

Open Settings

Click the Settings gear icon (top right) → GeneralEmail

Connect Personal Email

Click "Connect personal email" → Select "Gmail / Google Workspace"

Authorize Access

Sign in with your Norris Utilities Gmail and grant HubSpot permission to read/send emails.

Configure Logging Settings

Enable "Log emails sent from Gmail automatically" and "Log email replies automatically"

Privacy Note: Only emails to/from contacts in HubSpot will be logged. Personal emails won't appear in the CRM.

4 Set Up Deal Pipeline

What's a Deal Pipeline?

A deal pipeline tracks sales opportunities from first contact to closed sale. Each "deal" moves through stages as it progresses.

Navigate to Deals

Click Sales (top menu) → Deals

Open Pipeline Settings

Click the dropdown arrow next to "Sales Pipeline" → Edit stages

Customize Pipeline Stages

Configure these stages for Norris Utilities:

  1. Inquiry Received — New customer inquiry or RFQ
  2. Quote Sent — Formal quote provided to customer
  3. Negotiation — Pricing or terms under discussion
  4. PO Received — Customer has issued purchase order
  5. Shipped — Order fulfilled and shipped
  6. Closed Won — Payment received, deal complete
  7. Closed Lost — Customer chose not to proceed

Save Pipeline

Click "Save" to apply your customized pipeline stages.

Checkpoint: Create a test deal by clicking "+ Create deal". Drag it through the pipeline stages to verify everything works.

5 Daily CRM Workflow

How to Use HubSpot Daily

  • Log new contacts — When you meet a new customer, add them to Contacts
  • Create deals — When a customer shows buying intent, create a deal and assign it a value
  • Update deal stages — Move deals through the pipeline as they progress
  • Check activity feed — Review recent emails and calls logged automatically
  • Add notes — Document important conversations on contact/deal records

Quick Access

Bookmark your HubSpot dashboard: app.hubspot.com

Install the HubSpot mobile app (iOS/Android) for access on the go.

Setup Complete!

Your HubSpot CRM is now configured with 497 contacts, Gmail integration, and a customized deal pipeline. Start tracking customer relationships and watch your sales visibility improve.

Questions? Contact Aaron for support.